Author Archive
Don’t get me wrong, I know a lot of web designers. Some of my ‘best friends are web designers’. But sometimes I come across situations that cause me to harbour dark thoughts about web designers, and that way the industry conducts itself. Why? Because it adversely impacts my own area of expertise in 2 ways… [ READ MORE ]
Anybody with an exposure to business networking understands that referral marketing hinges on your ability with the one-to-one meeting. A one-to-one meeting involves two people: you and the person you’re meeting. It’s purpose is to build the relationship, establish trust and become credible as a source of your particular product or service in the mind [ READ MORE ]
The root canal is a space under each of your teeth that contains blood vessels and nerves. If the root canal gets infected it can lead to a build up of puss, which causes pain and swelling. This can damage the bone around your teeth. An infected root canal may lead to gum disease, which [ READ MORE ]
One of the ways I send targeted traffic to my site is via the traffic triangle. In very general terms it works like this… Write an article that links back to my site, and publish it in one of my blogs Post a tweet about the article on Twitter Ask a friends, colleagues and clients [ READ MORE ]
Here’s an interesting question I hear quite a lot: Why doesn’t my website make money for my business? This is a useful question to ask if you have a business website, and it’s not making money. In my opinion, it comes down to one or more of these 3 factors… What is the #1 purpose [ READ MORE ]
Marketing expert Peter Simony of Promo Cards has kindly allowed me to republish his report 7 Simple Ways to Catch More Customers, in full, right here on this blog. Hi, my name is Peter G Simony. Thank you for taking the time to checkout this report. I help businesses with their marketing strategies. I have [ READ MORE ]
I like Open Source software, and not just because I’m cheap. I support the basic ideals expressed by the Open Source movement, and use a range of software products in conjunction with or as an alternative to their commercial competitors. In the past I’ve tended to rely on a commercial FTP package to manage my [ READ MORE ]
A deep link is a link to a page other than the site’s homepage. From an SEO perspective, the purpose of a deep link is to improve the indexing on a specific page within a site. For example… The site Abicord.com has a Smoking Cessation page. If the site’s owner wants to improve the performance [ READ MORE ]
There’s an old saying in sales: You don’t sell the bacon. You sell the sizzle. In other words, people tend to buy on the basis of emotion rather than logic. The low-fat low-salt nitrate free organic bacon might be healthy, but is that really what you think about when it comes to eating bacon? For [ READ MORE ]
Twitter, Facebook, LinkedIn, Delicious, Technorati, You Tube and Stumble Upon. These are 7 social media sites that offer the tantalising prospect of reaping unrealised SEO benefit. The trouble is, who has time to keep on top of these 7, let alone the hundreds of other social media tools out there? Recently I found a way [ READ MORE ]
Enter your email address:
Delivered by FeedBurner